Boutique Shopify Agency for Nordic Brands
We build native-first commerce on Shopify.
We build scalable commerce on Shopify.
Shopify Plus Partner
+60 Successful Shopify Projects
Brands that trust us
Embellence Group
Stadium
Houdini Sportswear
Everest Outdoor
Pappelina
NCS Colour
MELIMELI
Cole & Son
Artscape
Folkness
Boråstapeter
Alpingaraget
Innebandy24
Our Shopify Services
What we do best
We're a boutique Shopify Plus Partner agency, working close to our clients with senior specialists on every project, from architecture through long-term growth. We build native-first, favoring Shopify's own capabilities over custom development wherever that's the right call, for lower total cost of ownership and long-term scale. With offices in Stockholm, Norrköping, Vaasa, and Helsinki, we support Nordic brands at every stage of their Shopify journey.
Shopify Discovery
Before committing to a build, we run a structured pre-study that maps your business goals, systems, and requirements into a clear, actionable plan. The output is a Solution Outline covering scope, architecture, and investment, giving your organisation the foundation and confidence to move forward.
Start with a Discovery
Store Builds
We design and build high-performing Shopify stores with a strong focus on structure, usability, and long-term maintainability. Every build is based on proven patterns and native functionality, ensuring a stable foundation that supports growth, daily operations, and future development.
New Store
Platform Migrations
We migrate stores from legacy platforms to Shopify and Shopify Plus using a structured, risk-aware approach. From data, URLs, and SEO to integrations and launch planning, we ensure a controlled transition with minimal disruption to ongoing business.
Migrate to Shopify
B2B Commerce
We implement Shopify's native B2B functionality for brands running wholesale alongside DTC or in dedicated storefronts. From company accounts and price lists to ERP integrations and buyer permissions, we build scalable B2B setups designed for real-world operations.
Shopify B2B
Ongoing Shopify Services
We keep your Shopify store stable, performant, and continuously improving through dedicated plans ranging from on-demand expert support to full-service proactive and strategic management, giving you the right level of involvement without the overhead of an in-house team.
Explore Ongoing Services
App Development
Through Iggy Labs, we design and build production-ready Shopify apps and integrations. This includes custom merchant solutions, public App Store products, ERP integrations, and payment gateway apps, all developed using Shopify best practices with a strong focus on performance, security, and long-term maintainability.
Explore Iggy Labs
Built for modern commerce operations
Why choose Shopify?
Shopify provides a flexible commerce platform designed to support modern retail operations. From unified commerce to international expansion, it offers a stable foundation that adapts to both commercial and technical requirements over time.
Grow Seamlessly
Built to scale as your business grows, Shopify handles increased traffic, order volumes, and international expansion without compromising performance. Native support for multi-currency and localization makes global growth easier to manage.
Fast and Secure
Fast load times and platform-level security help deliver a smooth shopping experience.
With built-in SSL, PCI compliance, and automatic updates, performance and security are handled natively.
Easy Customization
Flexible themes and a powerful app ecosystem make it easy to tailor your storefront.
The admin interface is designed for day-to-day operations, allowing teams to manage and evolve the store efficiently.
Unified Commerce
All sales channels, online, in-store, and mobile, operate within a single platform.
This creates consistent customer experiences while simplifying backend operations and reporting.
Cost-Effective
A lower total cost of ownership is achieved through fewer integrations, reduced maintenance, and less custom code.
The platform balances flexibility with long-term operational efficiency.
Native B2B
Built-in B2B functionality covers company accounts, customer-specific pricing, catalogs, and payment terms across all plans. Wholesale and direct sales run from a single admin, with advanced capabilities on Shopify Plus for more complex operations.
Selected Work
Customer Stories
Through close collaboration with our clients, we build tailored solutions on Shopify that help them grow and stand out in their field. Take a look at some of our selected work.
“This project was a major milestone in Embellence Group's digital transformation. Boråstapeter was built on a complex setup, combining DTC and B2B across multiple markets, currencies, and languages, with deep integrations to our ERP and production systems. Throughout the project, Iggy Agency proved to be a strong and reliable partner. They challenged our thinking, contributed valuable expertise and consistently focused on finding the best long-term solution rather than the easiest one. They went beyond what was expected. Now, just a few months into launch, we're already seeing very encouraging results. Traffic is up, site performance is up, the UX has improved on many ends and most importantly revenue growth has been very strong.”
“Working with Iggy agency has been really effective and they are truly great and listening to our demands and criteria for the D2C business that we set up on Shopify Plus together with them. They also did a great job in not just setting up the store but also making sure that we could operate and further develop the store by ourselves. I would definitely recommend working with Iggy an all things Shopify.”
Proven at scale
What Our Numbers Say
Shopify is all we do. Here's the track record that focus has built.
How we build on Shopify
Ecosystem-First by Design
We build ecosystem-first: native Shopify features first, proven apps second, and custom development only when neither can deliver what the business needs. This native-first approach is what lets brands move from tech-first to commerce-first, architecture shaped by business needs, not platform limitations.
Faster launch
We reduce time-to-market by building on tested themes and pre-integrated apps, so your store goes live sooner, with fewer delays and less complexity.
Cost control
We avoid unnecessary custom builds and work with scalable tools from the Shopify ecosystem, meaning fewer bugs, lower maintenance costs, and more budget for growth.
Built to scale
Our architecture supports growth at real complexity, from multi-market international launches to B2B operations spanning thousands of companies and catalogs, without added custom code.
No lock-in
We build on modular, well-documented tools that avoid vendor lock-in. Because we work within Shopify's own patterns, every store inherits platform improvements automatically, without fragile code or costly rewrites.
Senior by default
Every project is led by senior specialists, not handed off after the pitch. The same team that architects your store stays close to how it performs.
Ready for AI adoption
Staying close to Shopify's native architecture means new capabilities, including AI features as Shopify rolls them out, become available to your store automatically, not blocked by custom code or a locked-in legacy stack.
Partners and Technologies
Strategic Partnerships
We work closely with a set of partners across the Shopify ecosystem, from apps and integrations to payment providers and more, to deliver the full solution our clients need.
From concept to launch
This is how we work
Our process is shaped by hands-on work across complex commerce environments. By working close to real production systems, we understand platform limitations, operational workflows, and what it takes to run Shopify reliably as a core business system.
Discover
We start by understanding your business, current setup, and commercial priorities. This step is about defining a clear scope and direction, focusing on what needs to be in place to launch and what can follow after.
Build
Based on that foundation, we configure and build your Shopify setup around the defined scope. The focus is on creating a stable baseline that supports daily operations and allows us to move fast without unnecessary complexity.
Launch & Iterate
We launch early with a well-defined setup to get the store live and generating real data. From there, we iterate continuously through feedback, performance insights, and testing, improving conversion, workflows, and features over time.
Shopify Select Partner
Meta Business Partner
Google Partner
Klaviyo Certified Partner
Littledata Certified Partner
Nosto Commerce Experience Certified
Clean Canvas Certified Partner
Nets
Vatzy
Zenny
Frequently Asked Questions
Answers & Questions
Quick insights into Iggy Agency and our services.
We are a Shopify-specialised agency built around a native-first, ecosystem-first philosophy. That means we build on Shopify's own capabilities, premium themes, and native features rather than defaulting to custom development or headless builds. The result is stores that are faster to launch, less expensive to maintain, and easier for your team to manage day to day. Every project starts with a structured Discovery to make sure we understand your business before we build anything. Through Iggy Labs, we also develop our own Shopify apps.
Most engagements start with a Shopify Discovery, a structured pre-study where we map your business, systems, and requirements before defining scope and investment. From there we build in defined phases with clear milestones. After launch, many clients continue with one of our ongoing service plans. The first step is always a conversation, and we will tell you early if Discovery is the right starting point or if we can scope the work directly.
We help you build a Shopify setup that is structured for long-term performance, not just launch. That means making the right architectural decisions early, integrating your systems properly, and setting up a store that your team can operate and evolve without constant developer involvement. For merchants on ongoing plans, we also work continuously on conversion, performance, and new functionality as your business develops.
Building on Shopify looks straightforward until the complexity of integrations, B2B requirements, or platform decisions surfaces. We bring hands-on experience from complex commerce environments across the Nordic market, and we know where projects go wrong. Our ecosystem-first approach also means we avoid the technical debt that comes from over-customised builds, which keeps your long-term costs lower.
We offer Shopify services across the full project lifecycle, from structured pre-studies and new store builds to platform migrations, B2B implementations, app development, and ongoing management. We work exclusively within the Shopify ecosystem and always build native-first, using platform functionality before reaching for custom development. Our services include Shopify Discovery (Pre-study), New Store Builds, Platform Migrations, B2B Commerce, App Development through Iggy Labs, and Ongoing Shopify Services.
Yes. We plan and execute migrations with a structured, risk-aware approach covering data, URLs, SEO, integrations, and launch coordination. We have migrated stores from a wide range of platforms including WooCommerce, Magento, SAP Commerce Cloud, Centra, Norce, Vendre, Litium, Intershop, BigCommerce, and many others.
It depends entirely on scope. A Discovery (Pre-study) typically runs two to four weeks depending on the number of workshops and the complexity of your setup. A store build ranges from a few weeks for a straightforward project to several months for implementations involving ERP integrations, B2B functionality, or data migration from a legacy platform. We define a clear timeline as part of every Discovery or scoping process before work begins.
We offer ongoing Shopify management through three service plans: Support for on-demand expert help, Advanced for hands-on management and continuous development, and Plus for full-service strategic management of Shopify Plus stores. All plans include a dedicated point of contact and access to our team's platform expertise. You choose the level of involvement that matches where your business is right now.
Book a meeting
Let's talk Shopify!
Unlock valuable insights and solutions for your business by booking a meeting with one of our solution experts.